Yara Co launches Kick For Cash challenge during half-time show against Crusaders

Mon, May 26, 2025, 6:42 AM
Brumbies.Rugby
by Brumbies.Rugby

If there was further incentive needed to get down to GIO Stadium this Friday night, our proud partners at Yara Co., have offered up 50,000 more.

Whilst the ACT Brumbies face off on-field against the Crusaders, fans, schools and clubs will have the opportunity at halftime to participate in the Yara Co. Kick For Cash challenge. The challenge will give lucky participants the chance to win a share of $50,000, thanks to our partner Yara Co., a proud Indigenous-owned business led by Brumby, Andy Muirhead.

Muirhead is delighted to launch the initiative to attract younger fans to GIO Stadium and hopes someone can land the cash prize.

"We thought it was a good opportunity to try and get a few more fans and in particular, our grassroots fans to a game. So we decided that we'd do a $50,000 cash giveaway, kick for cash at half-time," Muirhead said.

"We're pretty excited. Hopefully it drives some numbers in our schools and junior clubs to come to the game to participate.

"We're really wanting it to go off. Obviously $50,000 is a big amount of money, so we'd love to see someone win that."

School/Club Registration

For clubs and schools, you’ll need to bring your community with you to be in the running.

1. Rally students, parents, and school/club communities to buy tickets to the game. You’ll need at least 50 registered ticket holders to qualify.

2. Every person who registers via the Brumbies App through your code counts as one entry – register for your school/club here.

3. The top 5 schools/clubs by number of registered entrants will go into the draw on the night.

4. One representative from each qualifying school/club will be randomly selected to compete on field.

Individual Registration

For fans, simply purchase a ticket (under your name), register and we’ll see you at the game.

1. Purchase a ticket to the Brumbies v Crusaders game on 30 May, 2025.

2. Register via the link here as an individual.

3. Attend the game and we’ll draw the lucky winners to compete with the schools/clubs.

How to Win

The competition includes a pass and kick challenge combo, with a top prize of $50,000 to be evenly split between each paired winner, and a fallback prize of $10,000 to be evenly split between each paired winner if the first kick is unsuccessful.

Contestants will be paired up with another lucky candidate (also drawn randomly on the night) and together will compete live in front of the crowd.

Why Participate

The Yara Co Kick For Cash is about bringing the community together, celebrating Indigenous culture, and giving back to the schools and clubs doing great things.

Terms & Conditions

1. There will be a maximum of one (1) participant only, selected at random by the Insured from the pool of eligible customers who have entered the Insured’s promotional competition.

2. The process by which the participant is selected must be genuinely random, with no attempt made to select, or influence selection of, a participant who appears more likely to be physically able than any other. The participant must not be given prior notice of the specific details of what the competition entails in order to practice the specific task required to win. The participant is not allowed to wear specialised football boots with studs/tags/sprigs/cleats attached to or moulded into the soles.

3. The following participants are excluded and not eligible to take part in the competition:

a. Any current or former professional, semi-professional, or collegiate player of any form of Rugby League (including Nines), Rugby Union (including Sevens, Tens), Football, Soccer, AFL, NFL, Gaelic Football, or other football format;

b. Anyone that has ever received, or been entitled to receive, more than A$10,000 in payment or reward (including match fees, sponsorship fees, cash, goods or services) for playing any form of Rugby League (including Nines), Rugby Union (including Sevens, Tens), Football, Soccer, AFL, NFL, Gaelic Football, or other football format;

c. Anyone that has ever been a member of, or played on, any State/Territory/Provincial or International team (including school or university representative teams) for any form of Rugby League (including Nines), Rugby Union (including Sevens, Tens), Football, Soccer, AFL, NFL, Gaelic Football, or other football format;

4. The participant selected at random to participate must be the same person who attempts the kick, a participant cannot nominate another person to take the kick on their behalf.

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