Viva Leisure (ASX: VVA), Australia’s second-largest fitness network and the only listed health club business on the ASX, is proud to announce an enhanced partnership with the ACT Brumbies.
Viva Leisure will become a major partner for the 2026 and 2027 Super Rugby and Super Rugby Women's seasons. This expanded partnership also coincides with the 30th Anniversary of the ACT Brumbies in 2026, making the collaboration particularly significant.
As part of the agreement:
- The Viva Leisure logo will feature prominently on the chest of the ACT Brumbies Men’s and Women’s playing jerseys, training apparel, and team uniforms.
- Viva Leisure secures naming rights to the Brumbies HQ Gym.
- Support extends beyond the professional level to local/club rugby in the ACT region, reinforcing Viva Leisure’s (and its suite of brands’) commitment to rugby at every level, for men and women alike.
Viva Leisure, through its portfolio of consumer brands including Club Lime, Plus Fitness, World Gym, hiit republic, GroundUp, Rebalance, Cycle Lab, and Club Pilates, operates more than 480 locations across Australia, New Zealand, and India and serves over 630,000 members. As noted in the 2025 HFA Global Report, Viva Leisure was 2nd worldwide for member-growth, up 71.9% and ranked 17th globally by total locations. Since the launch of The Club Group (now Viva Leisure) in 2004, the organisation has been a proud supporter of the ACT Brumbies and rugby more broadly.
Quotes:
Joe Roff, ACT Brumbies Chairperson:
“We are delighted to confirm Viva Leisure with an enhanced status as a Major Partner. Their continuing association with the ACT Brumbies since 2004 demonstrates a genuine and long standing commitment to rugby, from grassroots to elite levels, across all ages and for both men and women. As we celebrate our 30th anniversary in 2026, having a partner so deeply connected with health, fitness, and community, and one founded in Canberra that operates nationally and internationally, is a perfect fit.”
Harry Konstantinou, CEO & Managing Director of Viva Leisure:
“Viva Leisure is proud to deepen our partnership with the ACT Brumbies, Australia’s most successful Super Rugby franchise. Displaying our brand across the men’s and women’s jerseys & uniforms and taking-on naming rights at the Brumbies HQ gym reflects our commitment to supporting rugby at every level and across multiple parts of Australia. This partnership underscores our mission to make health and fitness accessible, inclusive, and inspiring for all Australians.”