Safeguard Global ACT Brumbies celebrate 2023 major on-kit partners

Mon, Mar 27, 2023, 11:50 PM
ACT Brumbies Media
by ACT Brumbies Media
Photo: Getty
Photo: Getty

The Safeguard Global ACT Brumbies are proud to celebrate our 2023 major on-kit partners, with new and returning members of our corporate family being featured on the club’s Super Rugby Pacific and Super W playing strips.


On the men’s strip sitting in the primary front-of-jersey slot is Safeguard Global, the club’s naming rights and principal partner until the end of 2025, with long-time partner Tabcorp’s branding continuing in the sternum position beside the ACT Government’s iconic CBR logo with kit manufacturer O’Neills occupying the shoulder position branding.


SG Fleet and the University of Canberra feature on the backof the Brumbies jersey at top- and lower-back respectively, both having been long term supporters of the club.


2023 is the first season on-kit for local ACT digital engagement company Tiparra, the companies branding being displayed on the sleeve of the Brumbies kit with their app-based engagement tools helped the club to engage with fans like never before in 2022 and 2023.


Shaw and Partners financial services continue on the front of the Brumbies shorts having renewed for a 2nd year, with DXC technology’s branding featured on the back-of-shorts position for the third season in a row.


On the Super W teams strip, Safeguard Global have also taken on the primary front of jersey branding along with naming rights and principal partner status through until the end of the 2025 season. Tabcorp continues in the sternum position with O’Neills on the shoulder and the CBR logo on the back shoulders of the playing jersey.


SG Fleet continue on the top back branding for the second year with the University of Canberra coming onto the lower back position for the first time on the Super W playing jersey.


Professional services firm Bellchambers Barrett shift to the Sleeve branding position in 2023 having previously been on the back of the jersey for the previous two season.


Club Lime health clubs continue on the front of the playing shorts with DXC Technology continuing on the back and newcomers the Vikings Group taking on a major partnership with the Super W program and branding on the back right short position.


Safeguard Global ACT Brumbies CEO, Phil Thomson said: “On behalf of everyone at the Safeguard Global ACT Brumbies, I’d like to thank our 2023 major on-kit partners for their continued support.”


“We’re proud to have ongoing relationships with the majority of our major partners, and it’s exciting to have Safeguard Global, Tiparra and the Vikings Group come onto the kit for the first time in 2023.”